31. Dec 2012

OFF CITY | WHIZ 2013 S/S Collection

Runway Show Backstage
Interview with Hiroaki Shitano


Being one of the most representative street brand in Tokyo, how to remain innovative while conveying the consistent brand philosophy to the audience seems to be the chanllege to the 13-year-old brand WHIZ. The brand has just concluded the 2013 S/S collection runway show, it has already been the third time that the brand is on stage. This time, Hiroaki Shitano, the designer of WHIZ, is bringing us the OFF CITY, a collection showcases the urban style and the neon image of Tokyo nights.

text: Johnney Liu / Kosuke Sakai
design: Cindy Yang